Startup Secrets: Turning Products into Companies with Michael Skok

You've figured out your value prop, you've got a great product under development. Now what? How can you develop a roadmap to build a company? Venture Capital often qualify deals as being a "feature" a "product" or a "company." Which do you have and how will you get where you want to go? During this session Michael Skok discuss how to think about designing your product as a foundational element of your business. Think beyond UX and Architecture to Whole Product, Ecosystems, and Strategic partners. Formulate how to design your go to market strategy and business model into your product with a modular architecture, distinctive packaging and a frictionless approach.